Apple has positively constructed up fairly a compelling ecosystem across the Apple Watch. Between all of its health challenges, exercise rings, and competitions – Apple has definitely discovered a strategy to make train enjoyable for lots of people. The issue? Some individuals merely don’t like the shape issue of a smartwatch.
The proposal
To place it quick, I feel Apple ought to enable third get together well being trackers to combine with the Apple Health app. The catch? It’d be tied into an Apple Health+ subscription.
Apple launched its Health+ service on the finish of 2020, within the midst of the pandemic. It supplied simple exercise movies that you possibly can observe together with at house, whereas getting some good train in. The factor that makes it compelling is the truth that, you probably have an Apple Watch, your coronary heart fee and train rings will all present up within the TV in actual time, providing you with very exact insights in actual time.
It’s no secret that Apple is getting increasingly more into the enterprise of companies. Health+ is priced fairly competitively at $9.99/month or $79.99/yr, and it’s even out there with a 3 month free trial.
That mentioned, I feel there may very well be an fascinating alternative for Apple to develop its consumer base for Apple Health+ if anybody with some kind of well being tracker may put it to use the identical manner as an Apple Watch consumer may.
Why Apple ought to do it
You might marvel, why would Apple wish to open up the door to 3rd events? It’s as a result of there can be an incentive to. Apple is going through a number of anti-trust stress relating to its ecosystem, and one of many key areas being focused is the Apple Watch.
Final yr, the DOJ sued Apple, alleging that the corporate is a monopoly. One of many key factors the DOJ introduced up is the truth that an Apple Watch is barely appropriate with an iPhone, and if somebody wished to change away from an iPhone, they’d must buy a brand new Android wearable.
Apple responded to this by stating that the corporate had labored on Apple Watch compatibility with Android for a few years, however finally scrapped the concept because of technical limitations.
Nonetheless, if the corporate adopted my suggestion and allowed third get together health trackers to work with the identical Apple Health ecosystem because the Apple Watch, Apple may probably argue that there’s far much less iPhone lock-in with the Apple Watch.
Wrap up
There are many nice health trackers in the marketplace that folks get pleasure from, together with the WHOOP, Oura Ring, and Fitbit Cost. In the end, none of them are good watches, however they do supply exact health monitoring that lots of people have come to like.
I personally couldn’t see myself ditching my Apple Watch, however it’d actually be nice for Apple to stage the taking part in discipline with the competitors. It’d be extremely nifty to share exercise rings and competitions with a few of my non-Apple Watch sporting associates.
The Apple Watch is nice, however some alternate options merely supply higher monitoring, higher battery life, and extra. Apple may pull these customers in with Health+, whereas making the Apple Health ecosystem higher for everybody.
Fashionable health trackers in the marketplace:
What do you concentrate on this suggestion? Tell us within the feedback.
My favourite Apple accent suggestions:
Comply with Michael: X/Twitter, Bluesky, Instagram
FTC: We use revenue incomes auto affiliate hyperlinks. Extra.
